What Are Title Tags? How To Write Them for SEO
testHow to write the perfect title tag for SEO
For SEO, title tags are important for two reasons:
They’re a tiny ranking factor. Google’s John Mueller confirmed this in 2021.
They impact how many clicks you get. It doesn’t take a genius to work out that an enticing title tag will get more clicks than a dull and uninteresting one.In this guide, you’ll learn how to craft the perfect title tag for SEO. I’ll also show you how to audit and improve the title tags you already have.
FAQ
Given that title tags are still a small ranking factor, it’s best to include your target keyword in your title tag. But before you skip to the next step, it’s worth taking a second to make sure you’re actually targeting the best keyword.
The best way to do this is to check the Parent Topic in Ahrefs’ Keywords Explorer.
If you’re unfamiliar with Parent Topic, it’s the keyword sending the most traffic to the top-ranking page for your keyword. It’s often better to target this keyword to maximize your page’s traffic potential.
For example, let’s assume you put together a list of the best smart doorbells to target the keyword “best smart doorbell.” If you check this keyword’s Parent Topic, it’s “best video doorbell”:
Avra Bhaduri
Lorem ipsum dolor sit amet, consectetur adipisicing elit. Quidem neque est mollitia! Beatae minima assumenda repellat harum vero.
